SEO is about optimizing your website to get higher rankings in the organic search results while SEM goes beyond SEO. It involves other methods that can get you to search engine traffic like PPC advertising.
The difference between SEO and SEM is simply that Search Engine Optimization is part of Search Engine Marketing or Search Marketing as it is widely known. Both processes aim in increasing visibility in search engines such as Google, Yandex or bing.
We provide SEO and SEM services to help your website get more traffic. after analyzing your website and solving the major problems, we start to write a tailor-made SEO plan which helps you to get more traffics and better ranking by finding the right keywords, content generation and etc. A website without SEO is a house without any address so we do recommend you consider this as a part of your journey.
where ever you see advertising on the internet it can be part of SEM and what we do is we find the right target customer via a lot of searches and analytics and make magic to show them your message on the internet.